Challenge of in-house knowledge sharing
Internal communications and sharing of information is a huge challenge. I run an agency and it is often really challenging to share information around a team of people all sitting in the same open plan office. As you highlight for siloed global pharma it presents an enormous challenge. If this could be harnessed effectively just think what commercial benefits this would bring. I have heard that a number of clients have used Yammer and we are trying it out at Aurora. Basically is is Twitter in a closed network. Good for both pharma 'practicing' with a social media type tool and also keeps knowledge sharing out of the inbox - we all get too many emails! This (and tools like it) could help silo bust and share the knowledge.
This is a comment a left on a post from Mike Rea, IDEA Pharma on www.pharmaphorum.com.
To read the full post and other comments then please click the link above.
Does anyone else use Yammer (whether you work in pharma or another sector)? Any top tips to share?
